Founded in 1880 by Franz Ströher, Wella is a German hair care giant that revolutionized the industry with the first cream colorant, Koleston, in 1950. The brand name, meaning “wave” in German, reflects its origins in permanent wave technology. After being owned by P&G and Coty, it is now the flagship of the independent Wella Company. Wella remains the world’s #1 salon color brand, known for bridging the gap between professional stylists and at-home hair care through high-performance innovation.

Inspired by spider silk, one of nature’s strongest fibers, our delicate Fusion shampoo for damaged hair will help to repair your hair and will leave it clean and cared for.

The shampoo’s Metal Purifier technology removes metallic impurities through antioxidant action. Micronized lipids provide instant wet conditioning and intense repair.

Haircare Benefits:

• Gently cleanses and increases hair resilience against breakage.
• Leaves the hair smooth and more resilient.
• Provides intense hair protection against mechanical damage and breakage due to combing
  

Formulation Highlights:

• Fusion Silksteel Technology repairs hair fibre on micro and macro levels​
• Formulated with silk amino acids and intense conditioning ingredients
• With Metal Purifier to protect hair from harmfull metals present in water
• Gentle to skin
• Formulated without microplastics*
• For Damaged Hair
• Committed to no animal testing**